The Planet Mark is partnered with Cool Earth, the award-winning charity that works alongside indigenous villages to halt rainforest destruction, to protect an Acre of Rainforest for every new Business Certificate it delivers. Deforestation contributes up to 20% global CO2 emissions. Cool Earth is the non-profit organisation that works alongside rainforest communities to halt deforestation and climate change.The only way to halt destruction is to align the future of the rainforest with the people best placed to protect it. This means placing forest in the hands of the people who rely on its survival for their survival. Cool Earth does just that.