Bourne Leisure Group, parent company of some of the UK’s most recognisable holiday brands; Butlins, Warner Leisure Hotels and Haven Holidays has achieved The Planet Mark sustainability certification.
Against a backdrop of travel restrictions Bourne Leisure’s certification to the programme underscores their intent to help create a world in which sustainable travel is front and centre of holidaymaker’s itineraries.
2020 to 2030 is widely acknowledged to be the most important period for tackling the climate emergency and biodiversity breakdown. With just 10 years to go, an ambitious global effort, coined The Decade of Action is underway to deliver the 2030 objectives.
Scott Armstrong, Head of Energy and Sustainability at Bourne Leisure said: “Our certification to The Planet Mark, the leading international sustainability certification programme, at the start of this Decade of Action, represents our strong commitment to the continuous improvement in our carbon footprint. Our guests, our owners, our team and our shareholders are driving our sustainability journey and our collaboration with The Planet Mark will keep us focussed on achieving our annual milestones.”
Bourne Leisure, has already reduced its carbon by 43% between 2013-2019; and plans to continuously improve this through certification to The Planet Mark; which requires its holders to reduce carbon emissions by a minimum of 2.5% every year, and engage their employees in the process.
Steve Malkin, CEO of Planet First and co-founder of The Planet Mark, commented: “The team at Bourne Leisure live and breathe sustainability, and have put in place a truly holistic sustainability plan that goes far beyond compliance, encompassing its guests, suppliers, and local communities. Bourne has identified the most effective ways to reduce its carbon and environmental impact across its three brands and engage its guests in the process. Every guest at Bourne can enjoy their holiday, with the peace of mind that they are doing their bit for the planet.”
This global health crisis is not the answer to combatting climate change, but this phenomenon should give us cause to reflect on the impact human activity has on the planet – including international travel, Steve explained; “Travel gives us the international perspective we need to experience different cultures, and see the global extent of the climate crisis and biodiversity breakdown. But, just as the health crisis has given us a chance to consider how we contribute to society, we can also consider how we contribute to the environment, including our holiday making.”
Bourne Leisure, which attracts over 4.5 million guests every year, and has over 25,000 holiday home owners, has already engendered a strong sense of environmental responsibility, which has seen the introduction of more sophisticated energy monitoring systems such as sub-metering across sites, and the hosting of an annual sustainability conference to engage utilities departments and embed sustainability knowledge across the company.
With a genuine environmental consciousness and passion to deliver its sustainability objectives, Bourne Leisure offers more than a local, low carbon retreat; it is a chance to experience some of the UK’s most iconic destinations resplendent with the wonders our countryside has to offer.
The Planet Mark’s three-step process to certification:
- Measure – The Planet Mark certification team conducts a robust measurement of carbon across scopes 1, 2 and 3, compiling a report that complies with global protocols.
- Engage- The Planet Mark engages staff to unlock their knowledge and drive passion for change.
- Communicate – The programme provides tools to communicate progress, influence and empower others and build a positive brand.